We want to buy your car. The Last Look Opportunity means that if you send us a picture of a local dealership’s offer letter, and give us the opportunity to beat that offer, we will either bid higher or pay you $100.GUARANTEED. However, if we bid your car at $10,000 and you say, “I just sold it to another dealer for more, now where is my $100?” then you just cost yourself $100. We pay you the $100 for the opportunity to beat our local competitor’s offer. If we beat it, you get more money for your car. If we don’t beat it, you get $100. As long as you let us bid before you sell, you come out ahead.